Projects

📈 Funnel Analysis of Google Merchandise Store

This project analyzes user drop-offs at each stage of the e-commerce funnel (Session → Product View → Add to Cart → Checkout → Purchase) using GA4 data. Built using Power BI, Python, and DAX.

📄 PDF Report
📊 Power BI File
📓 Jupyter Notebook
📂 Category Funnel CSV
📂 Overall Funnel CSV
🖼️ Dashboard Snapshot

🛒 Product Teardown: Samsung D2C App

A comprehensive teardown analyzing the Samsung Direct-to-Consumer (D2C) Shop app’s user experience, pain points, feature gaps, and improvement opportunities. Includes metrics, UI observations, and proposed feature enhancements.

📄 PDF Report

🤖 AI Chatbot for Lead Generation

Developed a conversational AI chatbot for website lead capture
Built using Dialogflow + Firebase + CRM integration

📱 Wedding Services Mobile App (Flutter + Firebase)

Platform connecting customers with wedding service providers
Developed with Flutter and Firebase backend